Essential Edge Live 2016
Annual Planning Retreat for Artists,
Visionaries, and Creative Business Owners
October 27 & 28, 2016 | NASH HALL, RALEIGH NC
es-sen-tial — (adjective) absolutely necessary; extremely important.
edge — (noun) advantage; (verb) to move gradually in a particular direction; to give sharpness.
GET THE ESSENTIAL EDGE TO MAKE 2017 YOUR
BEST YEAR YET!
Essential Edge Live is a powerful two-day annual planning retreat that will take you beyond dreaming about the creative impact and life you want to make — to living it.
It's an intentional time to channel your creative calling, form deep connections quickly, and give your wildly creative plans wings!
Essential Edge Live is for artists, visionaries, and creative business owners who want to step back from their immediate to-do list in order to plan for sales, marketing, adventures, and business in the coming year. The two-day event features presentations by award-winning leaders in business, marketing, mindfulness, and creativity.
(And it all happens over the course of two powerful days.)
Invest in yourself, your mission, and your creative business with strategic plans for each quarter of your 2017 EEL calendar. We'll guide you through the planning process, re-fill your business and marketing toolkit, and surround you with a network of support while you're there!
You'll Get the Essentials and the creative edge to stand out.
- strategic revenue planning to drive sales and growth
- marketing takeaways to make an impact with your message
- how-to for cultivate an audience of loyal fans and customers
- quarterly planning in your 2017 Essential Edge calendar
- strategies for showing up when inspiration hits (and when it doesn’t...)
- post-retreat community accountability calls in each quarter of 2017 to keep you motivated and committed to your plans!
In addition to incredible talks and takeaways, you'll create ready-to-implement business and marketing plans for 2017. And you'll walk away with support and accountability from the Essential Edge Live community in live group calls each quarter of the new year.
Let 2017 be the year of expansion and sales for your creative business by planning for it at Essential Edge Live!
MEET THE 2016 ESSENTIAL EDGE LIVE SPEAKERS
Frank Hyman / Writer, Photographer, Designer and Stone Mason
Creative entrepreneur Frank Hyman enjoys a great living (and 6 weeks of vacation time) from 9 hobbies that he’s leveraged up to professional levels: writing, photography, sculpture, horticulture, foraging, design, stone masonry, carpentry and politics. In the pleasant weather of spring and fall he’s often designing, planting and building gardens. In summer and winter he’s writing columns for 3 magazines, leading classes, selling photos or traveling. Frank will speak on strengthening your work by enhancing aspects of your creativity in art, craft and design.
Emily Sexton / Photographer, Social Entrepreneur & Fashion Truck Owner
With a past career on Wall Street as a Vice President of Communications and Change Management, Em brings her ‘win them over’ know-how, delightful enthusiasm and every day wit to equip savvy entrepreneurs and for-purpose brands with photos and promo videos that elevate their visual voice. From Wall Street to the streets with no name, you can also find Em creating a marketplace for vulnerable entrepreneurs in developing nations through her ethical fashion truck, The Flourish Market.
Greg Whitt / Drum for Change
Greg holds a graduate certificate in Transformative Leadership and a BA in Communication. He has been facilitating interactive rhythm programs since 2001. Greg supports the idea that there's a natural order to things and that we cannot holistically separate ourselves from these inherent rhythms of life. He will share how to elevate your creative work through collaborations and strategic partnerships.
A message from your
— Essential Edge Live 2016 host —
Rather than choosing Track A or Track B, Essential Edge Live 2016 attendees get it all.
THE ESSENTIAL EDGE LIVE 2016 LOCATION
- access to this 2-day conference-style retreat (over 16-hours of empowering speakers & guided workshop-style action)
- talks from industry leaders and creative go-getters
- facilitated 2017 business and marketing planning sessions
- an Essential Edge Live 2017 desk calendar
- a VIP night of networking with speakers and attendees
- audio recordings and slides from both days
- post-retreat Community Accountability calls in each quarter of 2017
- amazing relationships within the Essential Edge Live family!
Essential Edge Live 2016 will be held at Nash Hall in the heart of Raleigh, NC.
108 S. Blount St Raleigh, NC
TRAVEL & OVERNIGHT STAY
TAKE ADVANTAGE OF THE ESSENTIAL EDGE ROOM RATE: $149/NIGHT
Make Hotel Reservations To book a room at the Hampton Inn, call (919) 825-4770. The Essential Edge block rate is per room (not per person). From the hotel, allow 15-minutes to travel to Nash Hall on the FREE R-Line Circulator. Rooms are limited and may fill!
Directions from RDU International Airport The Hampton Inn & Suites is located in Raleigh's downtown Glenwood South district. From the airport, take I-40 East to the Wade Avenue split (exit 289, right two lanes). Continue on Wade Avenue for 5 miles, through residential downtown. Then, use the right line to take the Glenwood Avenue ramp. Turn right onto Glenwood Avenue. Drive .6 miles and The Hampton Inn will be on your left.
Traveling within NC and adjoining states? Consider taking the train! Avoid the rush of I-40 and I-95 traffic. Treat yourself to hands-free travel with Amtrak and arrive within walking distance of the Hampton Inn. (Click for Walking Map)
Dining in Downtown Raleigh The Glenwood South district and Downtown Raleigh are home to great restaurants in walking distance of the hotel and retreat venue.
Arts in Downtown Raleigh To explore downtown and visit local arts venues like Artspace, the Museum of Contemporary Art and Design (CAM), and The Visual Art Exchange (VAE) by foot, hop on the R-Line Circulator that runs morning to late night, between Downtown Raleigh and Glenwood South.
THANKS TO OUR SPONSORS
GET AHEAD WITH A 2017 CREATIVE BUSINESS PLANNING CHECKLIST!
FREQUENTLY ASKED QUESTIONS
Q: Where can I park on Thursday and Friday?
A: We recommend parking in the Wilmington Street Deck. While street parking is available, you'll have to run to the meter every 1-2 hours — unless you park on the outskirts of Downtown Raleigh, on Person Street, East Hargett Street and East Martin Street.
Q: I'm flying into RDU Airport for the big event! What are taxi rates from RDU to Downtown Raleigh?
A: A taxi ride from RDU Airport (depending on the time of day) should take around 14 minutes, at $30.80 according to RDU Taxi Inc.
Q: How do I find out about hotel room shares?
A: Many Essential Edge attendees are splitting room costs, so you're bound to find a roommate! To do so, post a room-share request to The Artist's Online Edge Facebook page.
Q: Is breakfast included in the cost of the room?
A: Yes. Start your morning with a full buffet at our partner hotel, The Hampton Inn & Suites. Then, hop on the R-Line Circulator bus to arrive in Downtown Raleigh for Essential Edge Live 2016 at Nash Hall, 108 S. Blount Street.
Q: Is lunch included with the cost of the conference ticket?
A: Because the majority of the conference retreat is held indoors, we encourage attendees to reenergize by grabbing lunch at one of the many nearby restaurants so that you are revitalized when you return. Taking a stroll during the middle of the day has proven to increase creativity and reduce stress. Our Alumni from Essential Edge Live 2015 found that lunchtime made for good networking!
Q: I'd love to make Essential Edge a part of my art business each year. How do I get in on the action for next year?
A: We'd love to help you make every year the best year for your art / creative business. Subscribe to our notifications list [here] to find out when tickets go live next year for Essential Edge Live 2017!